Beauty requires craftsmanship and fine materials. As construction has moved from the craftsmanship of hand worked natural materials toward factory made parts that are easy to transport and assemble, the opportunity for touch of skilled hand to create beauty has been lost. Modern suburban houses try hard to look like high end structures (overly steep roofs, multiple types of brick/stone facades, two story front porches on a postage stamp lot). Without this the houses would be seen for what they are (ugly drywall boxes).
But there may be some sort of change on the way. I saw this piece a few days ago. It’s about investing in graphene…but the implications are about 3d concrete printing (using graphene as a curing / strengthening agent to speed it up). Beauty could possibly return via a computer aided designer making programs that use the ability of 3d concrete printing to make details and curvature lost via use of factory made parts assembled on site. As with all such technologies, only a few visionary architects will be given freedom to use it well and most applications I expect will be cubby-holed into a repeat of today’s repetitive suburban facades (done without hand labor). Think about the cities in the middle east where natural materials are used to make organic looking structures and you can see the possibilities.
But people are used to buying what they know / see. So departures from the norm will not sell (and re-sell) well I expect.